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Retrospective scouting report · Class of 2024R4 · #135
WR· Round 4

Jacob
Cowing.

Jacob Cowing
Sickos Grade
55.1/100

Arizona official athletic logoArizona· 5'8"· 168 lb· 4.38s 40

/ Recruiting profile
★★☆☆☆stars.7683
National · #3652HS class · 2019
Maricopa, AZ
247Sports composite via CFBD
R4 · #135 · SFO

"Cowing separates as fast as anyone in this class, but at 168 pounds every rep is a race he has to win before contact arrives — the speed is real, the margin is not."Pre-draft read

01Play style

Cowing is a pure movement slot at 5-8, 168, and the tape is built on release quickness and route tempo rather than size. He wins with a two-step burst off the line, hard foot fires at the top of stems, and a feel for leverage on option routes. Arizona kept him inside and let him attack the middle third on slants, unders and pivots, where his burst out of breaks beats a closing safety.

The secondary trait is vertical juice: he ran 4.38 and stacked corners on posts at UTEP, averaging 19.6 yards a catch in 2021. In the run game he is a willing but overmatched screener, so the value lives on passing downs and on punt returns. The signature is the layering — few 2024 receivers paired this separation quickness with true field-flipping speed.

02Scheme fit
Ideal system

Spread / motion-heavy West Coast passing game that manufactures slot touches

Slot WRReduced split ZJet/orbit motionPunt returner
Best role

Year 1 as the punt returner and No. 4 receiver on 15-20 designed slot snaps a game; ceiling is a full-time Z/slot who takes 70 catches of quick game and turns three or four a year into explosives.

Wrong fit

A condensed, 12-personnel play-action offense that asks receivers to block the edge on duo and wins outside on contested throws to the boundary; divisions full of big physical press nickels also cap him.

Value climbs sharply in offenses that use pre-snap motion to guarantee a free release.

03Film room

Jacob Cowing 2021 UTEP Highlights

Breakout junior year at UTEP: 69 catches, 1,354 yards, 19.6 per catch.

Jacob Cowing 2022 Arizona Season Highlights

First Pac-12 season after the transfer, 85 grabs for 1,034 yards.

Jacob Cowing 2023 Arizona Highlights

Senior year in the red zone: 13 touchdowns on 90 receptions.

04The evaluation

Cowing is a five-year college receiver who produced everywhere he went, and the profile is clean in one key respect: he separated at both levels of college football. He is a slot-only projection with elite short-area quickness, legitimate long speed and reliable hands on the move, in a frame that sits at the very bottom of the NFL's viable range.

Three years at UTEP built the resume — 141 catches, 2,595 yards, 13 scores, including a 69-1,354-7 junior year. The transfer to Arizona changed the role, not the output: 85 grabs for 1,034 yards in 2022, then 90 for 848 with 13 touchdowns in 2023, most of it manufactured underneath in quick game. He finished with 316 catches and 4,477 yards plus two years of punt returns. The flags were physical, not technical — 168 pounds, 29-inch arms, almost no contested-catch history, and a build that press corners can reroute.

Boards had him in the fourth-to-sixth round range as a slot-plus-returner, not a projected starter. San Francisco taking him at 135 was a bet on speed fitting a scheme that already manufactured touches for small receivers, with the return job as the floor.

05Strengths
  1. 01

    Release quickness

    Two-step burst off the line with a low, tight release package that lets him beat off-coverage slot corners to their landmark almost immediately.

  2. 02

    Separation at the top

    Sharp foot fires and body control at the break point; he creates late window on pivots, options and dig routes without gearing down much.

  3. 03

    Vertical speed

    4.38 speed that shows on tape, not just at the combine; stacked corners on seams and posts at UTEP and averaged 19.6 yards a catch in 2021.

  4. 04

    Hands on the move

    Plucks away from his frame and catches cleanly through traffic on crossers; drop rate stayed low across five seasons and two programs.

  5. 05

    Return value

    Two years of punt-return work at Arizona give him a defined special-teams path to a roster spot while the offensive role develops.

06Concerns
  1. 01

    Frame

    168 pounds with 29-inch arms; he is one of the smallest receivers in the league and gets moved off his track by physical corners.

  2. 02

    Contested catch

    Almost no winning history in tight windows; if a defender is in phase the throw is functionally covered at this size.

  3. 03

    Press coverage

    Jam-and-carry looks from bigger nickels stall his release and shrink his route tree to quick game and screens.

  4. 04

    Blocking

    Willing but overmatched at the point of attack; teams playing heavy perimeter run concepts lose something when he is on the field.

07Athletic testing
Height
5'8"
Weight
168 lb
40 yd
4.38s
Vertical
36"
Broad
9'11"
3-cone
7.02s
Shuttle
4.32s
06Athletic profilevs. WR on Big Board
40VERTBRD3CSHTLBNCH

— — — positional median (p50)

40 yd
4.38sp50
Vertical
36inp50
Broad jump
119inp50
Three-cone
7.02sp50
Shuttle
4.32sp50
Bench
rep
08College production
YrTeamGRecYdsTD
2019UTEP12315503
2020UTEP8416913
2021UTEP136913547
2022Arizona128510347
2023Arizona139084813
Career58316447733

Verified against cfbstats; season totals sum to career line. Punt-return work at Arizona (7 returns, 56 yards in 2022; 11 for 65 in 2023) not included above.

A dash means the figure is not published by a source we trust — never a zero we invented.

/ Usage share, 2023
9.1%of team plays
91 percentile at positionArizona
Pass plays · 15.1%Run plays · 1.4%Third down · 15.2%Passing downs · 11.7%
CFBD usage — share of the offense's plays involving the player
09Pro comparisons
/ Likely outcome
Ray-Ray McCloud IIIATL

Return specialist with a small package of manufactured touches, roster value tied to special teams.

/ Ceiling
Tutu AtwellLAR

Undersized burner who eventually earned a real vertical role inside a play-action offense.

/ Floor
Trey QuinnFA

Productive college slot whose frame and lack of a defined NFL role washed him out inside three years.

10In hindsight

Everything above is the pre-draft evaluation. This section is what actually happened — updated year over year.

Pro Bowls
0
All-Pro
0
Seasons
Career AV

San Francisco drafted him into a receiver room that did not need snaps sold to a rookie, and the usage showed it. As a 2024 rookie he dressed for 15 games but drew only six targets, finishing with four catches for 80 yards and a 41-yard long, most of his value coming on special teams and in preseason work where he flashed as a returner. Year two disappeared entirely: a hamstring injury on the first day of 2025 training camp led to an August IR placement and cost him the full season, with only a procedural activation in January 2026 during the playoff run. He came back healthy for 2026 camp as the favorite for the punt-return job, worked through a hip issue in mid-August, and returned to full practice while fighting for a roster spot in a crowded room.

In hindsight the evaluation was right and the timing was wrong. Everything that made him a fourth-rounder — slot quickness, real speed, return ability — was real, but a 168-pound receiver has zero margin for lost development time, and the lost 2025 season effectively erased his window to carve out a role before the next draft class arrived. Teams that hit on this archetype tend to get the player onto the field in year one; San Francisco never did, and by the time the offense had room, he was a third-year player with four career catches.

Data note: Verified against cfbstats; season totals sum to career line. Punt-return work at Arizona (7 returns, 56 yards in 2022; 11 for 65 in 2023) not included above.

Draft Sickos · retrospective scouting profile